Whenever you work on a new website for a business no matter what its size is, it is very important to know that a good website is what will keep them from coming back. However, what makes it good will still vary on individual preferences. To give you an example, some make it usable while others are giving more emphasis on its appearance. Expect yours to be great so long as you meet all the criteria for what’s considered to be important to website design.
Number 1. Appearance – no one wanted a website that looks dull or too flashy as it is a sure fire way of turning people’s attention away. Being able to strike a balance between a site that looks boring and too fancy is the key in unlocking the best website design actually.
Colors can be used in drawing emotional attachment from its viewers which can improve their willingness in making transaction to your site. The psychology of colors is proven to work and is widely used by professional website designers to be able to manipulate message to its visitors whether you believe it or not. The design must never look confusing or too complex but instead, it has to resemble the business and to what services and/or products you’re offering.
Number 2. Website purpose – just before you get started on website development, it will be crucial to set your objectives and ask yourself on what you want your visitors to benefit from your page. The content on the website ought to be regularly updated and keep in mind that it is very easy to tell whether the site has been updated or not. This is going to negatively reflect on the business since the homepage works like a resume. Basically, to reflect the main objective and to what it is that you’re trying to do is what you want the content of your site to become.
Number 3. Usability – because of the reason that the internet is providing great amount of information, it is fairly difficult to grasp other people’s interest and attention and make them stay on your site for long. For any website visitor, among the biggest turn offs is poor visibility. This is the reason why many web designer and developers make sure that the site isn’t just navigable but user friendly too.
Try talking to a web developer regarding the design of your website and they’ll tell you that it shouldn’t take more 4 clicks to reach a specific section of your page. So what professionals do is to ensure that it only takes no more than 2 clicks to reach the designated section.